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Posted over 7 years ago
We are proud to announce that Lokad now has a native integration for Piwik, an open source web tracking software. In short, Piwik is just like Google Analytics, except that it gives your company full control over your own web traffic data. In ... [More] particular, it makes sense not to trust the same company with both your SEM (search engine marketing) spendings and your web conversion metrics: Piwik gives you precisely that. Predicting the next trends is a tough problem in most verticals. Some verticals, like fashions, are even more erratic than others, making the problem even more acute. From Lokad’s data science perspective, any data that could prove valuable in identifying these trends more accurately is welcome. Leveraging the historical sales data is obvious, but what about the web traffic itself? Customers start looking for products before they buy them. While most customers won’t give you a six month head-start in browsing the product they intend to buy, they are likely to give you some hints a few days in advance (from time to time). This extra information could be put to good use, and make the difference between a product that is immediately available and a product that ends-up out-of-stock at the worst time possible. The idea of leveraging this behavior from web visitors isn’t new. There is an entire industry known as retargeting dedicated to this very challenge from a marketing perspective. However, Lokad is now bringing this perspective to supply chains. More than ever, the future of supply chains will be online. [Less]
Posted over 7 years ago
We are proud to announce that Lokad now has a native integration for Piwik, an open source web tracking software. In short, Piwik is just like Google Analytics, except that it gives your company full control over your own web traffic data. In ... [More] particular, it makes sense not to trust the same company with both your SEM (search engine marketing) spendings and your web conversion metrics: Piwik gives you precisely that. Predicting the next trends is a tough problem in most verticals. Some verticals, like fashions, are even more erratic than others, making the problem even more acute. From Lokad’s data science perspective, any data that could prove valuable in identifying these trends more accurately is welcome. Leveraging the historical sales data is obvious, but what about the web traffic itself? Customers start looking for products before they buy them. While most customers won’t give you a six month head-start in browsing the product they intend to buy, they are likely to give you some hints a few days in advance (from time to time). This extra information could be put to good use, and make the difference between a product that is immediately available and a product that ends-up out-of-stock at the worst time possible. The idea of leveraging this behavior from web visitors isn’t new. There is an entire industry known as retargeting dedicated to this very challenge from a marketing perspective. However, Lokad is now bringing this perspective to supply chains. More than ever, the future of supply chains will be online. [Less]
Posted over 7 years ago
We are proud to announce that Lokad now has a native integration for Piwik, an open source web tracking software. In short, Piwik is just like Google Analytics, except that it gives your company full control over your own web traffic data. In ... [More] particular, it makes sense not to trust the same company with both your SEM (search engine marketing) spendings and your web conversion metrics: Piwik gives you precisely that. [Less]
Posted over 7 years ago
We are proud to announce that Lokad now has a native integration for Piwik, an open source web tracking software. In short, Piwik is just like Google Analytics, except that it gives your company full control over your own web traffic data. In ... [More] particular, it makes sense not to trust the same company with both your SEM (search engine marketing) spendings and your web conversion metrics: Piwik gives you precisely that. [Less]
Posted over 7 years ago
We are proud to announce that Lokad now has a native integration for Piwik, an open source web tracking software. In short, Piwik is just like Google Analytics, except that it gives your company full control over your own web traffic data. In ... [More] particular, it makes sense not to trust the same company with both your SEM (search engine marketing) spendings and your web conversion metrics: Piwik gives you precisely that. [Less]
Posted over 7 years ago
Back in 2014, Spairliners became one of the first companies to deploy probabilistic forecasts at scale to improve their supply chain. It turned out that those forecasts are an excellent fit for aerospace challenges. Fast-forward present time, Spairliners has agreed to let us produce a video case study. Enjoy!
Posted over 7 years ago
Back in 2014, Spairliners became one of the first companies to deploy probabilistic forecasts at scale to improve their supply chain. It turned out that those forecasts are an excellent fit for aerospace challenges. Fast-forward present time, Spairliners has agreed to let us produce a video case study. Enjoy!
Posted over 7 years ago
Back in 2014, Spairliners became one of the first companies to deploy probabilistic forecasts at scale to improve their supply chain. It turned out that those forecasts are an excellent fit for aerospace challenges. Fast-forward present time, Spairliners has agreed to let us produce a video case study. Enjoy!
Posted over 7 years ago
Back in 2014, Spairliners became one of the first companies to deploy probabilistic forecasts at scale to improve their supply chain. It turned out that those forecasts are an excellent fit for aerospace challenges. Fast-forward present time, Spairliners has agreed to let us produce a video case study. Enjoy!
Posted almost 8 years ago
As a rule of thumb, whenever supply chain is involved, probabilistic forecasts yield superior results compared to traditional periodic forecasts; i.e., forecasts expressed per day, week or month. Yet, there are also a few situations where demand ... [More] uncertainty is very low such as where demand is very steady and non-sparse. In those situations, it might still make sense to consider periodic demand forecasts. Therefore, we have extended our latest forecasting engine to support periodic forecasts. [Less]